Back to School Eyes on the Trends

The WestGroupe Back to School Eyes on the Trends coloring book is a free promotional resource for opticians to offer to younger patients as they get their eyes checked for the new school year. Wearing glasses for the first time can be daunting, especially for a child. The coloring book aims to make the process more fun and interactive, as well as guide a child to making their frame choice from the WestGroupe children’s collections. The fun pages highlight features of each frame style and offer numerous personality options and designs that aim to show that glasses can be cool, fun, and stylish!